View Source GoogleApi.SearchAds360.V0.Model.GoogleAdsSearchads360V0Common_TargetRoas (google_api_search_ads360 v0.7.0)

An automated bidding strategy that helps you maximize revenue while averaging a specific target return on ad spend (ROAS).

Attributes

  • cpcBidCeilingMicros (type: String.t, default: nil) - Maximum bid limit that can be set by the bid strategy. The limit applies to all keywords managed by the strategy. This should only be set for portfolio bid strategies.
  • cpcBidFloorMicros (type: String.t, default: nil) - Minimum bid limit that can be set by the bid strategy. The limit applies to all keywords managed by the strategy. This should only be set for portfolio bid strategies.
  • targetRoas (type: float(), default: nil) - Required. The chosen revenue (based on conversion data) per unit of spend. Value must be between 0.01 and 1000.0, inclusive.

Summary

Functions

Unwrap a decoded JSON object into its complex fields.

Types

@type t() ::
  %GoogleApi.SearchAds360.V0.Model.GoogleAdsSearchads360V0Common_TargetRoas{
    cpcBidCeilingMicros: String.t() | nil,
    cpcBidFloorMicros: String.t() | nil,
    targetRoas: float() | nil
  }

Functions

@spec decode(struct(), keyword()) :: struct()

Unwrap a decoded JSON object into its complex fields.